Terms and Conditions

New Ford Tech Website

Date of Last Revision: April 14, 2026

The New Ford Tech website (“Site”) is operated by Ford Motor Company ("Ford") and the content on the Site is owned by Ford or its affiliated companies.  This Site is provided for informational purposes only and does not include the sale of any products or services.

THESE TERMS CONTAIN A MANDATORY INDIVIDUAL ARBITRATION PROVISION AND CLASS ACTION WAIVER.  THIS REQUIRES YOU TO USE ARBITRATION ON AN INDIVIDUAL BASIS TO RESOLVE DISPUTES, RATHER THAN CLASS ACTIONS.  BY ACCESSING OR USING THIS SITE, YOU EXPRESSLY AGREE TO BE BOUND BY THESE TERMS.  IF YOU DO NOT AGREE TO THESE TERMS, YOU MUST IMMEDIATELY DISCONTINUE ALL USE OF THE SITE.

ELIGIBILITY AND ACCESS

This website is available to U.S. residents who are 18 years of age or older or the age of legal majority in their place of residence.  By using this Site, you represent that you meet these eligibility requirements.  Ford reserves the right to change these Terms and Conditions at any time without notice.  Continued use of the Site following any changes indicates your agreement to the revised Terms.

PRIVACY

For an explanation of Ford's policies and practices regarding information that we may collect from you in connection with your use of this Site, please review Ford's Privacy Policy. By using this Site, you acknowledge the terms of the Privacy Policy.

UNITED STATES SITE

Ford administers this Site from the United States, and it is intended for viewing in the United States only. All materials and information apply to the United States market.  Ford makes no representation that the Site is appropriate for use outside of the United States.  If you access the Site from other locations, you are responsible for compliance with local laws.

LIMITED LICENSES AND INTELLECTUAL PROPERTY

Copyright 2025, Ford Motor Company. All rights reserved.  This Site, including all materials, is protected by worldwide copyright laws and treaty provisions whether or not a copyright notice is present on the materials.  All text, images, graphics, animation, videos, music, sounds and other materials on this Site are subject to the copyrights and other intellectual property rights of Ford, its affiliated companies and its licensors. You agree to comply with all copyright laws worldwide in your use of this Site and to prevent any unauthorized copying of the materials.  Except as expressly provided herein, Ford does not grant any express or implied right to you under any patents, trademarks or copyrights.

 

Subject to your continued compliance with these terms and conditions, Ford grants you a non-exclusive, non-transferable, limited right to access, use, display and listen to this Site and the information, images, sounds and text ("materials") thereon.  You agree not to interrupt or attempt to interrupt the operation of the Site in any way.  You agree not to dispute Ford's claims of ownership or validity of its rights in the materials on this Site.  Ford authorizes you to view and download the materials at this Site only for your personal, non-commercial use.  Ford may suspend or terminate this authorization at any time for any reason. This authorization is not a transfer of title in the materials and copies of the materials and is subject to the following restrictions:

  • you must retain, on all copies of the materials downloaded, all copyright and other proprietary notices contained in the materials;
  • you may not modify the materials in any way or reproduce or publicly display, perform, distribute, or otherwise use them for any public or commercial purpose;
  • you must not transfer the materials to any other person unless you give them notice of, and they agree to accept, the obligations arising under these terms and conditions of use.

 

TRADEMARK NOTICE

The Ford name and all trademarks and logos displayed on this Site (including product brand names like Ford and Lincoln, vehicle model names, slogans, and emblems) are owned or used under license by Ford Motor Company.  The unauthorized use of any trademark displayed on this Site is strictly prohibited.

USER CONDUCT AND RESTRICTIONS

Linking: You may link to this Site provided you do not frame the content, do not use Ford logos in your links, and do not imply an affiliation with Ford.  Your site must not contain offensive or illegal content. Automated Tools: Use of web crawlers or search tools must comply with the Site’s robots.txt file.  You may not circumvent CAPTCHA or other security measures.  Prohibited Acts: Any attempt to deliberately damage the Site or undermine Ford’s legitimate operations may be a violation of criminal and civil laws.  Ford reserves the right to seek remedies and damages to the fullest extent of the law.

THIRD-PARTY INFORMATION

This Site may contain links and/or integrations to third-party websites that are not owned or controlled by Ford (“Third Party Websites”).  Ford has no control over, and assumes no responsibility for, the content, privacy policies, or practices of any Third Party Websites.  In addition, Ford will not and cannot censor or edit the content of any Third Party Website.  By clicking on links, you expressly relieve Ford from any and all liability arising from your use of any Third Party Website, or from the content of any Third Party Website.  When using a Third Party Website, you should be aware when you leave Ford's Site and read the terms and conditions and privacy policy of each Third Party Website that you visit.

 

TERMINATION AND SITE CHANGES

Ford and its affiliates reserve the right to change, modify, suspend, discontinue or permanently cancel this Site's operation or portions thereof without any notice to you, including but not limited to availability of programs, at any time and from time to time without notice and without incurring any obligations. Your use of this Site after any changes are posted will be considered acceptance of such changes.

 

INDEMNITY AND HOLD HARMLESS

By using this Site you agree that you will defend, indemnify and hold harmless Ford and its subsidiaries and affiliates, their respective distributors, dealers, dealer associations and advertising and promotions agencies, together with their respective employees, agents, directors, officers and shareholders, from and against all the liabilities, claims, damages and expenses (including reasonable attorneys' fees and costs) arising out of your use of this Site, your breach or alleged breach of these Terms and Conditions, and/or your breach or alleged violation of the patent, copyright, trademark, proprietary or other rights of third parties. Ford reserves the right to assume the exclusive defense and control of any matter otherwise subject to indemnification by you, and, in such case, you shall agree to cooperate with Ford's defense of such claim.

 

You agree to indemnify and hold harmless Ford and its affiliates and their respective directors, officers, employees, agents or other representatives (the “Ford Parties”) from and against all claims, liability and expenses, including all legal fees and costs arising from or relating to (a) your breach of these Terms and Conditions of Use; and (b) your use of this website including transmission or placement of information or material by you on this website. This provision shall survive the termination of your right to use this website.

 

DISPUTE RESOLUTION - MANDATORY ARBITRATION

READ THE FOLLOWING ARBITRATION AGREEMENT CAREFULLY. IT LIMITS CERTAIN RIGHTS, INCLUDING YOUR RIGHT TO OBTAIN RELIEF OR DAMAGES THROUGH COURT ACTION OR AS A MEMBER OF A CLASS. IT CONTAINS PROCEDURES FOR MANDATORY BINDING ARBITRATION AND A CLASS ACTION WAIVER.

 

All claims, disputes or controversies (whether in contract or tort, pursuant to statute or regulation, or otherwise, and whether pre-existing, present or future) arising out of or relating to: (a) these Terms and Conditions; (b) this website; (c) any advertisement or promotion relating to these Terms and Conditions or this Site; or (d) transactions effectuated through this website, or (e) the relationship which results from these Terms and Conditions (including relationships with third parties who are not party to these Terms and Conditions) (collectively "Claims"), will be referred to and determined by binding arbitration governed by the Federal Arbitration Act and administered by the American Arbitration Association under its rules for the resolution of consumer-related disputes, or under other mutually agreed procedures. Because this method of dispute resolution is personal, individual and provides the exclusive method for resolving such disputes, you further agree, to the extent permitted by applicable laws, to waive any right you may have to commence or participate in any class action or class-wide arbitration against Ford related to any Claim.

 

DISCLAIMER

 

NOTE THAT THESE TERMS AND CONDITIONS APPLY ONLY TO THIS SITE, OTHER WEBSITES PROVIDED BY FORD OR ITS AFFILIATES MAY HAVE DIFFERENT TERMS AND CONDITIONS THAT APPLY TO THE USE OF THOSE SITES. YOU ARE RESPONSIBLE FOR READING AND UNDERSTANDING THE TERMS AND CONDITIONS OF THOSE SITES.  This Site and all the information it contains is provided for information purposes only on an "as is" basis and could include technical, typographical or other errors. In certain areas, the information provided may represent an opinion or judgment. Ford, information providers and their agents make no warranties, representations, or guarantees of any kind, express or implied, including but not limited to, accuracy, currency, or completeness, the operation of the Site, the information, materials, content, availability, and products. To the extent permitted by applicable law, Ford disclaims all warranties, express or implied, including but not limited to, implied warranties of merchantability and fitness for a particular purpose. Ford is not responsible for the content of any Site linked to this Site and is not directly or indirectly implying any approval, endorsement or affiliation with any linked Site.

 

YOU AGREE THAT YOUR USE OF THIS SITE SHALL BE AT YOUR SOLE RISK. TO THE FULLEST EXTENT PERMITTED BY LAW, FORD'S OFFICERS, DIRECTORS, EMPLOYEES, PARENTS, AFFILIATES, SHAREHOLDERS, REPRESENTATIVES AND AGENTS DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, IN CONNECTION WITH THIS SITE AND YOUR USE THEREOF. FORD, ITS INFORMATION PROVIDERS AND THEIR AGENTS, MAKE NO WARRANTIES OR REPRESENTATIONS ABOUT THE CONTENT OF ANY SITES LINKED TO THIS SITE AND ASSUMES NO LIABILITY OR RESPONSIBILITY FOR ANY (I) ERRORS, MISTAKES, OR INACCURACIES OF CONTENT, (II) PERSONAL INJURY OR PROPERTY DAMAGE, OF ANY NATURE WHATSOEVER, RESULTING FROM YOUR ACCESS TO AND USE OF THE SITE OR THE PURCHASE OF ANY PRODUCTS VIA THE SITE, (III) ANY UNAUTHORIZED ACCESS TO OR USE OF OUR SECURE SERVERS AND/OR ANY AND ALL PERSONAL INFORMATION AND/OR FINANCIAL INFORMATION STORED THEREIN, (IV) ANY INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM OUR WEB SITE, (IV) ANY BUGS, VIRUSES, TROJAN HORSES, OR THE LIKE WHICH MAY BE TRANSMITTED TO OR THROUGH OUR WEB SITE BY ANY THIRD-PARTY, AND/OR (V) ANY ERRORS OR OMISSIONS IN ANY CONTENT OR FOR ANY LOSS OR DAMAGE OF ANY KIND INCURRED AS A RESULT OF THE USE OF ANY CONTENT POSTED, EMAILED, TRANSMITTED, OR OTHERWISE MADE AVAILABLE VIA THE WEB SITE. FORD DOES NOT WARRANT, ENDORSE, GUARANTEE, OR ASSUME RESPONSIBILITY FOR ANY PRODUCT OR SERVICE ADVERTISED OR OFFERED BY A THIRD-PARTY THROUGH THE WEB SITE OR ANY HYPERLINKED WEB SITE OR FEATURED IN ANY BANNER OR OTHER ADVERTISING, AND FORD WILL NOT BE A PARTY TO OR IN ANY WAY BE RESPONSIBLE FOR MONITORING ANY TRANSACTION BETWEEN YOU AND THIRD-PARTY PROVIDERS OF PRODUCTS OR SERVICES. AS WITH THE PURCHASE OF A PRODUCT OR SERVICE THROUGH ANY MEDIUM OR IN ANY ENVIRONMENT, YOU SHOULD USE YOUR BEST JUDGMENT AND EXERCISE CAUTION WHERE APPROPRIATE.

 

LIMITATION OF LIABILITY

 

IN NO EVENT SHALL THE FORD PARTIES BE LIABLE FOR SPECIAL, INDIRECT, INCIDENTAL, OR CONSEQUENTIAL DAMAGES, INCLUDING LOST PROFITS OR LOSS OF BUSINESS, EVEN IF THEY HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. THE LIMITATIONS SET FORTH IN THIS SECTION WILL NOT LIMIT OR EXCLUDE THE FORD PARTIES' LIABILITY FOR PERSONAL INJURY OR PROPERTY DAMAGE CAUSED BY PRODUCTS YOU PURCHASE THROUGH THE SITES, OR FOR THE FORD PARTIES' GROSS NEGLIGENCE, FRAUD, INTENTIONAL, WILLFUL, MALICIOUS OR RECKLESS MISCONDUCT.

 

Some States do not allow the exclusion or limitation of incidental or consequential damages, so the above limitations or exclusions may not apply to you.

 

COMPLAINTS AND LEGAL NOTICES

 

All complaints and legal notices should be mailed to Ford, Attn: Legal Department, 1 American Road, Dearborn, MI 48126. If a law requires us to accept legal notices via email, call (844) 589-0060 to ask for the address intended for receipt of such notices. If you are a California resident, the Complaint Assistance Unit of the Division of Consumer Services of the Department of Consumer Affairs may be contacted at 1625 North Market Blvd., Suite N 112, Sacramento, CA 95834 or (800) 952-5210.

 

 

DESIGNATED AGENT FOR COPYRIGHT NOTIFICATION

If you believe content on this Site infringes your copyright, contact our DMCA Agent:

  • Address: DMCA Agent, Ford Motor Company, One American Road, 4th Floor, Dearborn, Michigan 48126
  • Email: DMCA@ford.com
  • Phone: (313) 323-2875

In your communication, please include:

  1. Your physical or electronic signature.
  2. Identification of the copyrighted work you claim to have been infringed, or, if there are multiple copyrighted works, a representative list of such works.
  3. Identification of the material that you claim to be infringing, and information reasonably sufficient to permit us to locate the material.
  4. Information reasonably sufficient to permit us to contact you, such as an address, telephone number, and, if available, an email address.
  5. A statement that you have a good faith belief that use of the material in the manner complained of is not authorized by you or the law.
  6. A statement that the information your notification is accurate.

 

MISCELLANEOUS

These Terms are governed by the laws of the State of Michigan.  If any provision is found to be invalid by a court of competent jurisdiction, the remaining provisions shall remain in full force and effect.  This document constitutes the entire agreement between you and Ford regarding the use of the Site.